Enhancing Heritage Communication through Digital Storytelling: Tools, Strategies, and Engagement

dc.contributor.authorŠejić, Lauraen_US
dc.contributor.authorRubic, Jelenaen_US
dc.contributor.authorKolendić, Mateaen_US
dc.contributor.editorCampana, Stefanoen_US
dc.contributor.editorFerdani, Danieleen_US
dc.contributor.editorGraf, Holgeren_US
dc.contributor.editorGuidi, Gabrieleen_US
dc.contributor.editorHegarty, Zackaryen_US
dc.contributor.editorPescarin, Sofiaen_US
dc.contributor.editorRemondino, Fabioen_US
dc.date.accessioned2025-09-05T21:48:50Z
dc.date.available2025-09-05T21:48:50Z
dc.date.issued2025
dc.description.abstractDigital storytelling is transforming heritage education by turning historical narratives into immersive, accessible, and engaging experiences. This workshop offers a comprehensive introduction to the principles and applications of digital storytelling within the cultural heritage sector. Participants will explore innovative digital tools and social media strategies that enhance heritage communication, with a focus on increasing audience engagement and institutional visibility. The workshop will examine cutting-edge digital formats, including augmented reality (AR), virtual exhibitions, and interactive educational materials, as dynamic methods for enriching public engagement with heritage content. Special attention will be given to leveraging social media platforms such as Instagram to broaden outreach, alongside practical demonstrations of user-friendly tools like Canva and InShot for crafting compelling heritage narratives. Case studies of the eKultura project, AR and virtual exhibitions, alongside the Instagram profile, will illustrate how digital storytelling can enhance museum experiences and make historical content more relatable to contemporary audiences. Interdisciplinary collaboration will be a central theme, highlighting digital storytelling as a bridge between heritage interpretation, education, and digital humanities. Through guided discussions and the Story Circle Group Process, participants will develop their own narratives while critically examining issues of inclusivity, diversity, and ethical considerations in professional practice. Furthermore, the workshop will also explore the broader impact of digital storytelling on public discourse and cultural policy, including the role of open-access frameworks such as Creative Commons licensing. By demonstrating how digital narratives can influence heritage preservation efforts and public engagement, the session will underscore storytelling's role as a tool for advocacy and historical awareness.en_US
dc.description.sectionheadersWorkshops
dc.description.seriesinformationDigital Heritage
dc.identifier.doi10.2312/dh.20253005
dc.identifier.isbn978-3-03868-277-6
dc.identifier.pages4 pages
dc.identifier.urihttps://doi.org/10.2312/dh.20253005
dc.identifier.urihttps://diglib.eg.org/handle/10.2312/dh20253005
dc.publisherThe Eurographics Associationen_US
dc.rightsAttribution 4.0 International License
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.subjectPolicy, Standards, Ethics, and Education → Education and Training; Cultural Creativity; Web-based Interaction
dc.subjectPolicy
dc.subjectStandards
dc.subjectEthics
dc.subjectand Education → Education and Training
dc.subjectCultural Creativity
dc.subjectWeb
dc.subjectbased Interaction
dc.titleEnhancing Heritage Communication through Digital Storytelling: Tools, Strategies, and Engagementen_US
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